I’d like to say thank you for being so good to us. Your service is excellent, your product quality is good, your prices are reasonable, our customers are very happy.

DM / sales consultant - Roceal

Thank you for the time you afforded me to have the discussion. I must admit that I was greatly impressed by your test/evaluation facility as it gives one so much more confidence in selling, knowing that the product available has actually been evaluated and tested, making sure that the standards required are met and exceeding, and that Flash are NOT just another importer trying to flog a product into the African market place.


Just to say thanks to all who assisted me with this enquiry. Bulb has been replaced and is working as it should. Will now go and buy another two for other outside lights! By the way, Voltex Klerksdorp were full of praise and admiration on your very prompt response relative to my and their own enquiries regarding defective bulbs and have said that they have never received such outstanding service from any of their suppliers!

Bob Pitout


I have been buying from Flash since July 2015 when I started working at the company.

It has been a pleasure working with the staff and the products at Flash.  When new products come in, they keep us up to date.

They give us assistance when we need it, and the staff is very friendly, from the lady that answers the switchboard to the sales personnel.

The price is very compatible that we get from Flash, so we can stay in the market and keep our customers happy with the good quality product and good price.

Thank you very much Flash for the great service we get from you.

Landi van Staden / Vermeulens Build It Kimberley


We here at Roga Motors strive to make whatever we do a success. After several years dealing with Flash, we found the service to be great and the product to be value for money. We started reselling the product in the midst of the great “Load-shedding” encouraging people to go to more efficient and power saving globes and products, that’s where it all started for us. Flash has been a product that became something to stay, part of our family items that will stay for years to come.

Since we started the Homemakers in March 2017, we were a little sceptic to see how this could impact our business as we don’t even get the magazine for kilometers surrounding us. After being convinced by your friendly and helpful staff that it’s not just about the advertising but the pricing too, we jumped right into the next wave of the Flash business.

We started off with a bang, made a separate section in our front store for the monthly specials. Send out some photos of the special on email and our community Whatsapp groups. Since the gecko the special products flew off our shelves. The “Homemakers” have become a speaking item among the people of our town and people can’t wait to see what’s next on special. We even had a few non-locals passing thru from far places and who had but only good feedback.

Thank you for the amazing initiative of starting this awesome venture.

Riaan Claassen / Roga Motors


The monthly advertising in the magazine of Flash Homemakers has not only bought more feet to our store but also made people realise how big we are, most clients thought we only supplied DIY products but now realise we supply material for all parts of a house from construction straight though to decorating.

Our store has been in the magazine since last year June if i am not mistaken, from August our amount of customers increased by 10% and as still been growing each Month.
With so all the customers coming into our store requesting for different products our ranges of products have increased over the past year.

Jacky / Chamdor Build It

We celebrated 25 years in business during the week from 26 September 2016 to 1 October 2016. We invited suppliers to be part of this milestone and we can without a doubt say that the week was a huge success. You as a supplier played the biggest part in this success because of your participation. We received promotional items that were handed to customers, products that we used as prizes during the week as well as discounts on orders during this period. Furthermore we had suppliers that participated in a SUPPLIER DAY held at Prieska on 30 September 2016.

This momentous week would have not been possible without the support of you, our valued supplier. Through your support for this occasion you have indicated your loyalty towards Vermeulens Build It. We therefore wish to extend a very big Vermeulens THANK YOU to all the suppliers that participated in this event.

Deon du Plessis / Vermeulens Build It Prieska

JFBS logo colour on greyIt is my pleasure to send this letter to you concerning the service level we are buying from you.

I started buying from your company, from October 2012.

We used to keep the Flash Products from other suppliers in our store, before we started buying direct from you.

Since then we have been getting a wonderful service from Lee-Ann. Her response to the matter is always quick and effective. She really looked after it in a very committed manner.

She always communicates with me with specials and new ranges we keep. We already received catalogues, price lists and display stands for the products. The products are selling well in the store.

On behalf of the entire Jane Furse Builders Supply Team, I want to thank Lee-Anne and Flash Components for the commitment and effort which has been given to us for the last 6 months. Hope we will have a successful future together.

Hanna Tegene Bayou / Jane Furse Builders

Gateway Electrical 1It’s been about 4 years now, since we met, to discuss and exchange techniques of improving our business relations with each other.

Today I am glad and proud to be associated with you and your company in terms of the many demands the market loads upon us, these being:

  1. Speed to market
  2. Decent prices
  3. Quality products
  4. Product knowledge
  5. After sales service
  6. Good consumer relations

Your assistance in making the above work, has been with a high level of expertise and your prompt response to the many times we needed to call on you, cannot go without being mentioned and appraised. The responsible manner in which you have promoted your ‘new products’, followed with samples as well, has kept us above the rest in terms of our DIY market.

We therefore wish to say a BIG THANK YOU for all your support and assistance and for “getting into bed with us”, with the solid aim of the ever willing seller, always willing to supply and support our customer base.

On behalf of myself and the staff at Gateway

Thank you

Errol Levendall / Gateway Electrical Wholesalers

Finishing Touch Lighting LogoI must say that I am impressed with your products regarding your LED striplight, LED undercounter striplight and LED lamps and the prices are very good.

Roceal is exceptional, very friendly, professional and always eager to help. Very importantly, she always calls back. It is a pleasure to work with you as a person.

Henry / Finishing Touch


HEQLEN WEDGE SMALLI have been dealing with Glenda since the beginning of my account and must say that she is extremely helpful and friendly. There are only a couple of my supplier’s sales consultants with whom I can have a conversation without identifying myself first. Glenda is one of them.

Please thank Glenda for the great service levels and the fast and prompt response to any request.

It is a great pleasure doing business with you.

Linda Viljoen / Heqlen Mica

Thank you very much for all your help, especially in answering all my questions. This makes all the difference when deciding on the best products for our clients needs!

Francois / Lumber City